Client GIZ

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Country Jordan

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year 2025

Role

Visual System . Graphic Design . Art Direction . Shooting

Idea

A branding and campaign project for ANVT Hub, developed in collaboration with GIZ to promote vocational guidance and training through an approachable, people-centered identity. Using friendly colors, playful characters, and three-dimensional elements, the visual system makes vocational education feel accessible, inclusive, and engaging. Designed for learners of all ages, the identity was applied across print materials, environmental graphics, campaign assets, and photography to create a consistent and impactful brand experience.